Hats that tell our story
Hello! I'm Nacho Garabedian, one of the two owners and creators of ZELVA. The other is my sister, Flor.
This is my first post, and the first one on the blog too, and I want to tell you a little about our story.
What is "Hats that tell your story"?
Hats that tell your story It's our slogan. Our essence.
A new phrase born from deep and conscious internal work together, which we did to put into words what ZELVA meant to Flor and me after so many years of experience.
For us, ZELVA hats literally tell our story. They represent each of the steps we've taken in our lives to become better versions of ourselves—as people, as entrepreneurs, and as brothers and sisters.
And just as these hats tell our story, we want them to tell yours too...
Our history
Our history with hats dates back to our childhood and essentially has a bit of everything:
What ZELVA represented in its beginnings, with the overwhelming desire of two young brothers who wanted to be different, authentic, and recognized for what they did back then.
What ZELVA is today, managed together as always, but half a world away, with Flor no longer living in Mendoza because she moved to Barcelona to pursue her dreams.
And what ZELVA is starting to become, with the same passion as always, still intact, but with a different approach. Today, our thirty-something selves no longer do it for recognition; they do it for ourselves and those around us.
Our learning and what we want to transmit
We learned that true happiness lies in feeling the freedom to be different and authentic, but also in the profound sense of peace that comes from being able to be genuine, doing and being what we want, and positively impacting others.
In the early days, we were often embarrassed to show ourselves and talk about ourselves. We preferred to remain anonymous, but deep down, we always wanted to convey much more than what we showed on our social media and website.
Today, with this blog, we open a new chapter for us and for ZELVA. Today, we want to start talking to you (and writing to you) one person at a time, and tell you all about the "behind the scenes" experience.
We are siblings Nacho and Flor Garabedian. The two people behind ZELVA. From Mendoza to all of Argentina and Spain, with a clear mission:
May it be your daily reminder to dedicate as much time as possible to what brings you peace and happiness. May you live freely, expressing yourself as you please, and may you do all the things that make you feel worth living..
Your story, our mission
We want our hats to inspire you to be and do what we do. We want them to tell your story, to show who you are, where you come from, what you're passionate about, and where you're going.
We want you to identify so deeply with ZELVA that every time you wear one of our hats you feel motivated to be that version of yourself that holds nothing back!
Because we believe in your ability to reach your full potential through self-expression and devoting time to your passions, we want to be your essential adventure companions, and above all:
We want to tell your story so that together we can fulfill our mission of inspiring many others to do the same.
PS: We'll be back with more details about our story in other posts.
